Budweiser and Checkers

Playboy Nov. 1967

     Solid logic, Bud.  Solid.

     What I want to know is, why do beer ads in the 60's all showing beer in wine/champagne glasses?  or goblets, as the case may be?  Were pints not in style then?  Whats the deal?

     Also, is Budweiser still aged in beechwood?  What does that add to the beer that other processes do not?

Winston

Playboy Jan. 1969

    In the 60's a lot of advertisers used artsy hand-painted ads in garish colors.  Some of them were actually quite pleasing to look at.  I'm not sure if I'm a fan of these colors, but the art is certainly fun.  Kind of reminds me of Hello, Dolly.

Saving Up for the Big Bucks

National Geographic 1964

     That's a large dollar.  Not sure where you could spend it.  It's definitely worth more in silver than it is at face-value.  Impractical.

     And everyone knows it.  That man's just reading his paper, holding up his giant coin, while passers-by give him all kinds of looks.  Incredulity (slouch hat on left).  Awe (glasses second from right).  Lust (Mlle Turquoise and Lady Fur-Shawl).  And then there's Spite.  The fedora immediately left of the dollar-haver is exuding pure malice; he just knows that dollar-haver is going to try and use that thing for bus fare.  And it's going to take all day long.  Jerk.

1964 Cadillac

National Geographic 1964

Although the term "six-fo" usually refers to a lowrider '64 Impala, here's a six-fo I'd prefer.  Cadillac's offering in 1964 had those tail-fins we all know and love, and was "tucking rim" well before the Volkswagen and Honda scenesters were.

Though I want to know how he managed to park his car in the middle of the street at 4:40 p.m. (see the clock in the background). Where's the New York traffic at?

William Barry - Catching Fire!

Playboy Sept. 1964

In light of the recent box office hit Catching Fire, I found this ad to be quite topical.  See the first line.  Of course, this isn't about the movie.  Apparently, these men are in imminent danger of combusting.  And they look good doing it.

Note for the interested:  That trench coat costs "about" $40, which is "about" $292 in modern dollars.