1964 Thunderbird

National Geographic 1964

    It's good sometimes to take a minute to appreciate the simple things in life, and to remember that things haven't always been so easy.  Take this Thunderbird for example.  The car was considered luxurious and well-optioned when it had a padded armrest, seat belt and fuel-level and door-ajar warning lights, and retractable seat belts.  Nowadays we'd be astounded should they be absent.  Yet, they were once features to be advertised. Oh, how times have changed.
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People who Thunderbird move in a special atmosphere.
Their car is unique.  It has tradition for innovation that sets it apart from all others... that has made it a classic in its own lifetime.  This year a completely new Thunderbird continues this heritage - in many new ways: An exclusive Silent-Flo ventilation system gently pulls fresh air through the Thunderbird cabin... even with the windows up.  New "shell design" contoured front seats cradle you luxuriously - give rear passengers more foot room, knee room. The padded top of the driver's console is a convenient arm rest. Rear seats are elegantly coved for an extra measure of Thunderbird comfort.  A warning light reminds you to fasten the retractable seat belts.  Optional lights tell you when fuel is low, a door is ajar.  There is a new touring-size luggage compartment.  All are examples of the engineering thoughtfulness you can enjoy only when you Thunderbird.  And that special excitement is waiting for you now... at your Ford Dealers's.